About
3M is the company behind some of the greatest innovations of the 21st century. To let people experience that 3M technology goes lightyears beyond the Post-it® we created an interactive brand platform on YouTube featuring serious games, expert videos and a short film on sustainability.
Concept
Discover how 3M technologies are working for you through the custom-built 3M periodic table of elements.
Result
With the 3M YouTube Innovation Channel we created higher brand awareness and established 3M as the innovative company in
Western Europe.
Friends
Poet Farmer, Barrie Kas, MediaMonks and CCCP.
